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Director of Sales and Marketing

Company: The Arbors Assisted Living
Location: Taunton
Posted on: November 20, 2022

Job Description:

At The Arbors/Ivy our Sales and Marketing Directors are part of a team, you will work closely with all the department heads. We all have the same goal and having a collaborative approach makes all the difference in our success.Our focus is on making personal relationships with potential residents, their families, and professional partners. Building strong relationships is a priority at The Arbors. We strongly feel building connections will drive occupancy forward.Being family owned and operated allows for direct contact with the owners and upper management, no corporate ladders here!The Director of Marketing is responsible to drive occupancy through the implementation of internal and external marketing, various marketing campaigns and operations, while acting as the face of the community in the marketplace.BenefitsPTOHealth and Dental InsuranceLife insuranceShort and Long Term Disability InsuranceHealth Care FSADependent Care FSAPaid Holidays/Floating HolidayPet Health Insurance ProgramsEmployee Assistance PlansRetirement Account AssistanceEmployee Appreciation ProgramsResponsibilities:Provide exceptional customer service to every resident, family member and guestDrive qualified prospects to the community through the implementation of internal and external marketing campaigns and operations and exceptional customer serviceUtilize the Customer Relationship Management System (CRM) Salesforce to document and manage all leads and prospectsManages the sales processUtilize exceptional communication skills to inform prospects why the community is unique and exceptionalRemain current with industry trendsNetwork with local professionalsPrepare and deliver presentations promoting the communityAttends trade shows, conferences, and networking events representing senior servicesPlan, promote and attend community eventsComplete a Quarterly Marketing PlanResearch, write and distribute press releasesRequirements:Bachelor's Degree in Marketing, Business or related field from an accredited College or UniversityMust possess 3-5 years of proven/verifiable sales experience preferably in the retirement industryMust have a proven track record of generating and closing a high percentage of qualified leadsWe are an equal opportunity employer and prohibit discrimination/harassment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.#IND-123

Keywords: The Arbors Assisted Living, Taunton , Director of Sales and Marketing, Executive , Taunton, Massachusetts

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