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Director of Sales and Marketing

Company: Arbors at Taunton
Location: Taunton
Posted on: November 26, 2022

Job Description:

At The Arbors/Ivy our Sales and Marketing Directors are part of a team, you will work closely with all the department heads. We all have the same goal and having a collaborative approach makes all the difference in our success. Our focus is on making personal relationships with potential residents, their families, and professional partners. Building strong relationships is a priority at The Arbors. We strongly feel building connections will drive occupancy forward. Being family owned and operated allows for direct contact with the owners and upper management, no corporate ladders here! The Director of Marketing is responsible to drive occupancy through the implementation of internal and external marketing, various marketing campaigns and operations, while acting as the face of the community in the marketplace. Benefits PTO
Health and Dental Insurance
Life insurance
Short and Long Term Disability Insurance
Health Care FSA
Dependent Care FSA
Paid Holidays/Floating Holiday
Pet Health Insurance Programs
Employee Assistance Plans
Retirement Account Assistance
Employee Appreciation Programs Responsibilities: Provide exceptional customer service to every resident, family member and guest
Drive qualified prospects to the community through the implementation of internal and external marketing campaigns and operations and exceptional customer service
Utilize the Customer Relationship Management System (CRM) Salesforce to document and manage all leads and prospects
Manages the sales process
Utilize exceptional communication skills to inform prospects why the community is unique and exceptional
Remain current with industry trends
Network with local professionals
Prepare and deliver presentations promoting the community
Attends trade shows, conferences, and networking events representing senior services
Plan, promote and attend community events
Complete a Quarterly Marketing Plan
Research, write and distribute press releases Requirements: Bachelor's Degree in Marketing, Business or related field from an accredited College or University
Must possess 3-5 years of proven/verifiable sales experience preferably in the retirement industry
Must have a proven track record of generating and closing a high percentage of qualified leads We are an equal opportunity employer and prohibit discrimination/harassment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. #IND-123

Keywords: Arbors at Taunton, Taunton , Director of Sales and Marketing, Advertising , Taunton, Massachusetts

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